![]() What’s being offered here? On the face of it, flooring – though the headline, ‘Laid By The Best,’ is revealed as a somewhat unsubtle sexual innuendo. ![]() Looks innocuous? Well flip the image upside down and crop the lady’s head and daintily held champagne glass, and it suddenly doesn’t look like her neck she’s touching but a more sensitive, exposed part of her anatomy. This ad appeared in Britain’s Yellow Pages but was pulled because of the suggestive content it contains. The matter was investigated by the FCC, but while the ad was taken off air, no penalties were imposed and Bush denied allegations of subliminal skullduggery. Gore and his party were associated with vermin. At such a speed, the bold lettering was scarcely perceptible except to the subconscious mind, but the implication was obvious. When the phrase ‘BUREAUCRATS DECIDE’ appeared just after Gore’s name was mentioned, the final fragment of the second word – ‘RATS’ – flashed up for a fraction of a second – one-thirtieth to be precise. A series of words flitted across the screen throughout, yet something smelled funny. Here are ten devious examples that didn’t quite slip through the regulatory net.ĭuring the 2000 US presidential race, a TV commercial created by George Bush’s campaign team used subliminal messaging over pictures deriding presidential candidate Al Gore’s proposals on prescription drugs. What is evident, however, is that ads containing stimuli that are difficult to discern exist, and that they can, however subtly, alter human behavior and emotions. The effectiveness of subliminal messages is actually disputed – if the results of controlled tests are anything to go by. If adverts can steer us toward a particular product through surreptitiously placed words or images designed to be absorbed at a subconscious level, how else can marketing and government agencies coerce us into decisions that are not our own? The specter of brainwashing looms large. Ever since the term ‘subliminal advertising’ was coined in the 1950s, the idea of advertisements with hidden messages that can influence us without our conscious understanding has captivated the popular imagination.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |